Ken Grossman: Founder of Sierra Nevada Brewing Company
I wish I was this guy. Sierra Nevada is one of my favorite Breweries, but not because of the beer but because of their approach. Grossman is a legend in the brewing business and Sierra Nevada makes a huge array of great beers. But the reason I love this brewery is because (from what I know, and correct me if I am wrong) Sierra Nevada, for a long time, only produced one or two beers. Their Pale Ale and Indian Pale Ale I believe, were their first and the only beers they brewed for years. They brewed these to PERFECTION, then began exploring into winter ales, wheat beers and others. Some micro-brews today change their beer menu every week. Constantly changing brews does not give you time to perfect a brew. In my opinion breweries should take the time to perfect the flavor, color, texture and everything else that makes beer taste so amazing before moving onto a new recipe. Some of the best breweries in the world only produce one or two beers.
This guy got it right, thank the beer gods for Ken Grossman.
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